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Plantronics Unveils New Initiative to Address the Evolving Communications Needs of Small and Mid-sized Businesses

September 08, 2011

Plantronics working with Cisco to develop and deliver tailored solutions

Plantronics (NYSE: PLT) today announced new tools, training events, and special product offers as part of an initiative aimed at supporting the dynamic communications requirements of small and mid-sized businesses (SMBs). Plantronics is working with key strategic partners, including Cisco, to develop and offer complete technology solutions for this fast-moving and mobile-focused market segment.

The first SMB solution offered as part of the initiative - a Cisco IP Phone paired with a Plantronics Voyager® PRO UC headset - allows even the smallest business to communicate with its customers, partners, suppliers, and employees on a par with some of the world’s most sophisticated companies.

“Regardless of size, every business has a fundamental need to communicate clearly and quickly with staff members, suppliers, and most importantly, customers,” said Michael Gjerstad, Vice President, Strategic Business Partners, Plantronics. “Small and mid-sized businesses fuel over half the U.S. economy and those companies need technologies that can keep up with their rapid business pace and mobile work style. We’re very excited to work with key partners such as Cisco to arm the SMB market with professional-grade communications technologies that enable them to compete with even the largest competitors.”

“We’re thrilled to see Plantronics initiating programs designed to meet the communications needs of small and mid-sized businesses, a key segment for Cisco,” said Eren Hussein, Director, Partner Marketing, Cisco. “One of the core benefits of our new communications solution with Plantronics is that it enables more flexibility and mobility for SMBs, allowing owners and operators to spend more time running their businesses and less time hassling with IT.”

Highlights of Plantronics’ new SMB initiative include:

Online resources for SMBs and resellers targeting SMBs

SMBs and the resellers who supply this market can find everything they need within dedicated areas on Plantronics.com, including white papers, success stories, special offers, tools and guidance, and incentives.

  • Starting September 1 through October 31, customers, and resellers who are part of the Plantronics Connect Partner Program, are invited to participate in Plantronics’ “Be Free to Succeed” campaign to receive free products and sales incentives.
  • Value added resellers who focus on delivering solutions to the SMB are invited to join Plantronics’ Connect Partner Program - to receive tools, training, and information in support of sales efforts.

Bundled solution from Cisco and Plantronics

Plantronics pairs up with Cisco to deliver a full-featured Cisco SPA525G2 5-Line IP Phone coupled with a Plantronics Voyager PRO UC Bluetooth® headset. Combining Plantronics and Cisco best-in-class audio technology, customers experience flexible, hands-free, high-quality audio on a variety of devices, including a smartphone, PC, or a Bluetooth-enabled desk phone. Benefits include:

  • Hands-free productivity with professional audio anywhere you work
  • A five-line IP phone with color display, Wi-Fi, and Bluetooth for an enhanced user experience
  • Only one headset required for three types of calls
  • New Smart SensorTM technology that knows when the headset is being worn
  • “On the road” productivity with noise cancellation and a computer soft phone via the included USB adapter

Briefing and Training Events

Plantronics holds joint events across the country with partners such as Cisco, where resellers and SMB IT professionals can learn and network together. Interested parties may sign-up to receive email notification of upcoming seminars and events via Plantronics.com/SMB.

  • Upcoming: Plantronics Webinar hosted by Spiceworks. September 27, 2011 at 10:00 a.m. CT. This webinar will provide SMBs with insights relating to real-world UC usage in the SMB space.

About Plantronics - Simply Smarter CommunicationsTM

Plantronics is a global leader in audio communications for businesses and consumers. We have pioneered new trends in audio technology for 50 years, creating innovative products that allow people to simply communicate. From unified communication solutions to Bluetooth® headsets, we deliver uncompromising quality, an ideal experience, and extraordinary service. Plantronics is used by every company in the Fortune 100, as well as 911 dispatch, air traffic control and the New York Stock Exchange. For more information, please visit www.plantronics.com or call (800) 544-4660.

Plantronics, Simply Smarter Communications, Smart Sensor and Voyager are trademarks or registered trademarks of Plantronics, Inc. The Bluetooth trademark is owned by Bluetooth SIG, Inc. and any use of the mark by Plantronics, Inc. is under license. All other trademarks are the property of the respective owners.

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