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The New BackBeat GO Brings the Music with You Wirelessly

April 04, 2012

DISCRETE WIRELESS HEADPHONES FOR CALLS, MUSIC AND MORE

Plantronics (NYSE: PLT) today announced the smallest and lightest wireless earbud-style headphones available, the BackBeat GO. With the new headphones, mobile professionals and urban commuters can easily take calls or listen to music, podcasts and watch videos in premium stereo from their Bluetooth enabled smartphone, tablet, or MP3 player, all without the hassle of cords.

The BackBeat GO boasts the ideal combination of style, premium sound, comfort and convenience for the mobile professional, all with the simplicity of wireless headphones. Designed for use with smartphones, tablets and MP3 players, the extremely compact and lightweight BackBeat GO includes deep, rich, stereo sound, noise reduction technology for improved call clarity and inline controls that allow you to take calls, skip tracks, and adjust volume all at your fingertips.

“These days we all want to stay connected everywhere we go, but getting tangled up in corded headphones can be frustrating while on our commute,” said Stuart Bradshaw, Plantronics EMEA Head of Marketing. “The BackBeat GO provides superb audio quality and wireless freedom whether your smartphone or music player is in your pocket, in your backpack or just out of reach.”

The BackBeat GO features:

  • A lightweight, compact design weighing just 13 grams or less than the weight of three twenty pence coins
  • Up to 4.5 hours of listening or talk time and 10 hours of standby time
  • A2DP for audio streaming - music, movies and more
  • Digital noise reduction for improved call quality and built-in echo cancelling
  • An innovative 2-in-1 USB charging cable so users can conveniently charge their headphones and smartphone together, with no need to carry around multiple charging adapters.
  • Headset battery meter for Android™ or iPhone users displays the charge left on the headphones at a glance

PRICING & AVAILABILITY

The BackBeat GO is available for £69.99/ €79.99from selected retailers from June 2012.

Genevieve Haldeman
Vice President, Global Communications
Work genevieve.haldeman@plantronics.com
Lerin O'Neill
Mobile and Gaming
Work lerin.oneill@plantronics.com
Office 831-458-7595

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