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Plantronics Sponsors First Celebrity-Driven, Social Impact Hackathon During Sundance - Hackdance

January 16, 2014

Opens Wearable Concept Device to Celebrity Developer Teams and Encourages Creation of Unique Applications that Leverage Enhanced Sensors and Contextual Intelligence

Plantronics (NYSE: PLT), a pioneer in wearable technology, today announced that it is a sponsor of Hackdance, the first celebrity-driven hackathon whose mission is to design apps and hacks that use technology to create social impact, being held on Jan. 16-18, 2014 in Park City, Utah. The company will award a $5,000 cash prize to the winning team whose hack showcases the best uses of Plantronics’ Wearable Concept 1 device. Additionally, all winning team members will receive Plantronics audio devices. Plantronics is challenging celebrity hackers to create unique applications that leverage the contextual information generated from multiple sensors in the device.

WHAT:

Plantronics will provide celebrity teams at Hackdance, the first celebrity-driven, social impact hackathon, with a wearable concept device built by PLT Labs (http://pltlabs.com) known as Wearable Concept 1. Wearable Concept 1 is equipped with a low-latency, nine-axes sensor which tracks head orientation in three dimensions: heading, pitch and roll (the X, Y and Z axes). It also features tap detection and free-fall detection. Open APIs enable developers to leverage the onboard MFI chip for ease of integration with the iOS platform over Bluetooth® as well as the Windows® operating system. Sample applications can be found at the PLT Labs site.

Celebrity Team Leaders include: Adrien Grenier, actor; Mekhi Phifer, actor; Fabien Cousteau, filmmaker and explorer; Sarah Austin, actress and founder and Alex Ebert, musician (Edward Sharpe and the Magnetic Zeros).

Demonstrations will showcase Plantronics applications that highlight the capabilities of the Wearable Concept 1 device including a gesture based UI, free fall detection, Smart Presence, mapping integrations and more. These use cases will be available for event participants to leverage in their projects.

WHEN:

Thursday, Jan. 16, 2014 – Saturday, Jan. 18, 2014

WHERE:

Hackdance Hackathon
http://hackdance.splashthat.com/

Lodges at Deer Valley

2900 Deer Valley Drive East

Park City, Utah 84060

About Plantronics - Simply Smarter Communications®

Plantronics is a global leader in audio communications for businesses and consumers. We have pioneered new trends in audio technology for 50 years, creating innovative products that allow people to simply communicate. From unified communication solutions to Bluetooth® headsets, we deliver uncompromising quality, an ideal experience, and extraordinary service. Plantronics is used by every company in the Fortune 100™, as well as 911 dispatch, air traffic control and the New York Stock Exchange. For more information, please visit www.plantronics.com or call (800) 544-4660.

Plantronics, PLT Labs and Simply Smarter Communications are trademarks or registered trademarks of Plantronics, Inc.

All other trademarks are the property of their respective owners.

Plantronics
Joanne Blum, 310-489-7278

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