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Plantronics City: New Interactive Website Helps Drivers Prepare for Hands-free Laws

California and Washington Drivers Can “Cruise” New Site to Gather Hands-free Information, Explore Headset Options and Win a New Bluetooth Headset

Monday, May 5, 2008 5:08 am PDT


"The goal of the site is to provide a fun, interactive destination where visitors can educate themselves about the laws, select a headset that fits their individual needs, and learn tips and tricks for using hands-free devices while driving."

To help California and Washington drivers prepare for the upcoming hands-free laws in their states, Plantronics (NYSE: PLT) today launched a new interactive Web site called Plantronics City. The Web site provides a one-stop resource for people who want to better understand the headset options available to them, and it includes resources for learning more about laws being adopted across the U.S. and tips for using hands-free devices while driving.

Following hands-free laws in Connecticut, New Jersey, New York and the District of Columbia, California and Washington will enact new legislation on July 1, 2008 that will make it mandatory to use hands-free devices such as headsets when using a cell phone while driving. According to results gathered from a 2008 survey conducted by Plantronics in California and Washington, awareness and the implications of not following the law are widely unknown.

“Plantronics City is a great resource for drivers in California and Washington, as well as drivers in other states across the nation who might soon be affected by hands-free laws,” said Clay Hausmann, vice president of corporate marketing, Plantronics. “The goal of the site is to provide a fun, interactive destination where visitors can educate themselves about the laws, select a headset that fits their individual needs, and learn tips and tricks for using hands-free devices while driving.”

Web Site Features Information, Music and Store

Plantronics City has a simple, intuitive map topology to make it easy for visitors to access various resource centers.

More than an informational resource, Plantronics City includes interactive sound, “cruising” music and a retail store. Some of the features and resources visitors will find include:

-- Hands-free Info: Information and resource links focused on hands-free legislation.

-- Shop Plantronics: Plantronics’ hands-free driving product portfolio that accommodates a variety of lifestyles and individual preferences. The site also includes in-car charging adapters for convenient charging and stowage while driving. Some of the products showcased include:

- Plantronics Discovery® 925 Bluetooth Headset

- Plantronics Voyager® 520 Bluetooth Headset

- Plantronics Explorer® 360 Bluetooth Headset

· Bluetooth 101: A “how-to” Bluetooth guide for those trying to find the perfect headset.

· Plantronics Radio: Jam out while exploring Plantronics City.

The site also includes a real-time countdown to the July 1 enactment date, a tour guide feature to help visitors navigate the site, and headset suggestions based on environments (e.g., click on a café to learn what headset works best in a noisy, crowded location).

Win a Bluetooth Headset When You Take a Driving Tour of Plantronics City*

Site visitors have a chance to win an award-winning Plantronics Discovery 925 Bluetooth headset. There are 20 “Easter egg” secret locations throughout the site that visitors can try to find as they tour different environments, structures and other elements within the city. The first 20 visitors who click on these hidden locations will each win a headset.

About Plantronics

In 1969, a Plantronics headset carried the historic first words from the moon: “That’s one small step for man, one giant leap for mankind.” Since then, Plantronics has become the headset of choice for mission-critical applications such as air traffic control, 911 dispatch and the New York Stock Exchange. Today, this history of Sound Innovation® is the basis for every product we build for the office, contact center, personal mobile, entertainment and residential markets. The Plantronics family of brands includes Plantronics, Altec Lansing and Clarity. For more information, go to or call (800) 544-4660.

Altec Lansing, Clarity, Plantronics, Plantronics Discovery, Plantronics Explorer, Plantronics Voyager, and Sound Innovation are trademarks or registered trademarks of Plantronics, Inc. The Bluetooth® word mark is owned by the Bluetooth SIG, Inc. and any use of the mark by Plantronics, Inc. is under license.

*Hands-free 925 “Easter Egg” Promotion Terms and Conditions:

Winner must provide their contact information, including shipping address, to receive the free product. Plantronics will ship to shipping addresses within the United States, most U.S. territories, and APO/FPO addresses. Plantronics will not ship to P.O. boxes. Neither resellers of Plantronics products nor Plantronics associates are eligible to participate in this promotion. Winners will be disqualified if the program has malfunctioned or the program has been altered by anyone other than Plantronics. Plantronics reserves the right to end this promotion at its discretion without notice.

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